Greek Tourism Minister Vassilis Kikilias announced that the extension of the Greek tourism season has become a reality.

Despite various crises, high costs, and inflation, Athens has continued to attract travelers and tourists throughout the year. Kikilias emphasized that the tourism sector has been crucial in supporting Greek households and small to medium-sized enterprises.

“So the extension of the tourism season has become a reality and this gives direct income to the Greek economy and above all to the Greek families, to small and medium-sized businesses, to the middle classes, to farmers, to some 230,000 shop owners and to restaurants/cafes,” stated the Minister.

Regarding vacation costs on the Greek islands, the minister acknowledged that prices are expected to rise by approximately 15 percent, based on data from the Greek Tourism Confederation. However, he highlighted the importance of enhancing services and providing unique tourist experiences to justify the value of the products. Kikilias further noted that there are numerous affordable travel destinations, both on the islands and the mainland, suitable for all types of travelers.

Additionally, the Greek government implemented the “Tourism for All” subsidy program, allocating 105 million euros to support domestic holidays for lower-income Greeks. This initiative, according to Kikilias, sets a precedent as no previous government has taken such measures.

In summary, the Greek Tourism Minister expressed optimism about the extension of the tourism season and emphasized the importance of offering quality services and unique experiences to tourists. Furthermore, he highlighted the affordability of various travel destinations within Greece and the government’s efforts to support lower-income Greeks in enjoying vacations.