Remember the days when computer-generated characters looked more like cartoons than actual people? Well, those days are long gone. The rise of the Metaverse has brought us AI influencers, blurring the lines between virtual and reality in the world of social media.
These AI influencers are not your typical 2D creations; they’re hyper-realistic accounts with distinct personalities, styles, and values. Thanks to advancements in AI technology, these virtual beings are capturing the hearts and imaginations of millions worldwide.
But it’s not just about virtual fame; it’s big business too. Tech companies creating these AI influencers, using artificial intelligence to bring them to life, can earn as much as $10,000 for a single social media post in collaboration with major brands.
Let’s take a look at some of the major players in the AI influencer game:
Lil Miquela
Lil Miquela: This 19-year-old robot living in LA has taken the virtual world by storm. Created by American AI company Brud, Lil Miquela boasts over 2.7 million followers on Instagram. Known for her activism, music, and impeccable style, she has worked with major brands like Dior, Calvin Klein, and Prada. With a net worth of around $12 million, she can command up to $10,000 for an ad post.
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Imma
Imma: Japan’s first virtual model, created by Aww Inc, has a distinctive bubblegum pink bob. With collaborations with top brands like Porsche Japan, Ikea, and Dior, Imma has become a sensation globally. With almost 400k followers on Instagram, she’s worth around $600,000 and can charge up to $1,000 per ad post.
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Kyra
Kyra: Hailing from Mumbai, Kyra is India’s first meta-influencer. Although her exact net worth isn’t known, she’s verified on Instagram with over 250k followers. Kyra travels the world attending music festivals and endorsing Indian brands like Morris Garages and Navro phones.
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Bermuda
Bermuda: Known for controversies, Bermuda is a Trump supporter who was in a relationship with Blawko, another AI influencer. Created by mysterious US firm Cain Intelligence (or possibly Brud), Bermuda’s controversial image hasn’t stopped her from amassing over 240k followers. Bermuda is definitely the AI soap opera and drama queen. Valued at £440,000, she gained her notoriety for her Trump-supporting stance and controversies within the influencer community.
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Shudu
Shudu: Created by British fashion photographer Cameron-James Wilson, Shudu is claimed to be the world’s first AI supermodel. With a reported annual income of over $120,000, she charges up to $500 for an ad post. However, she has faced criticism for potentially sidelining real black models.
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Roxy
Roxy: Korea’s first virtual influencer, Roxy is a cheerful character often seen in major cities. With a followership of almost 160k on Instagram, she’s making a name for herself globally.
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Blawko
Blawko: This streetwise “bad boy” from LA has an intriguing romantic history with Bermuda and Lil Miquela. Created by Brud, Blawko’s masked appearance and diverse collaborations have earned him a net worth of over $200,000. As a “bad boy” from LA, Blawko definitely knows how to keep the buzz alive.
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Milla Sofia
Milla Sofia: Based in Helsinki, Milla Sofia is a virtual girl who’s so realistic that she’s been mistaken for a real human. With almost 60,000 followers and a charging fee of up to $500 per ad post, she’s gaining traction quickly.
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Natalia Novak
Natalia Novak: This self-proclaimed 21-year-old American virtual influencer has been posting since mid-April. With her busty appearance and beauty-focused content, Natalia is garnering attention and has amassed around 31k followers.
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Mikirah Muse
Mikirah Muse: Curvy and captivating, Mikirah Muse is making waves on Instagram with her hyper-realistic presence. Although she has fewer followers compared to others, she’s been gaining popularity lately, charging up to $100 per ad post.
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As AI technology continues to evolve, these hyper-realistic influencers are revolutionizing social media and the concept of fame. While criticism arises over their potential to mislead, there’s no denying that AI has firmly planted its virtual footprint in the influencer landscape. It’s a brave new world where digital personas are capturing hearts and influencing culture, one post at a time.
